The new OKGo video : Needing/Getting

This band is amazing. From their first smash viral hit, A Million Ways, they've been at the forefront of inventive visuals. They usually get a grant to fund their work, and then release it into the wild. This time they've persuaded Chevy to fork out the money. The payoff? They use a Chevy van in this video, and the emblem is front and centre.


They swear they've used only inventiveness and hard work to accomplish the impossible feats of synchronicity and timing in their past works. I don't believe them; I think they've used some sort of of editing or computer trickery to fix the glitches. In this new video, they appear to be doing the impossible: chaos theory and Murphy's Law should have made this video a bust.

Whatever the truth is, Chevy has a new product placement that is cheaper and a billion times more inventive and effective than paying Will Smith five million bucks to say a few lines, and OKGo has a new video. Enjoy, and if you can figure out how they hell they did this, let me know.